Direct Hire | Media | New York, NY | Apply Now –
POSITION SUMMARY
This leadership position will be responsible for the strategy and execution of our client’s Licensing and Partnership Programs with a goal of expanding partnerships and driving incremental revenue. The ideal candidate has worked in fast-paced, constantly changing environments and adapts well in ambiguous circumstances. Understanding our client’s brands, the licensing landscape and having a deep network of external contacts in the licensing space is essential for success in this role. You should have a unique understanding of the depth of our content, know a plethora of our many different franchises, and be able to tap into the brand voice.
KEY ROLE and RESPONSIBILITIES
- Identify, analyze and build a proactive strategic framework for the barstool brands in its expansion into new business opportunities with the goal of growing the portfolio of partners and driving revenue
- Evaluation of potential product licensing partnerships and business development
- Develop and execute a comprehensive in and outbound partnership strategy that aligns with the brand business goals and market opportunities
- Structuring and negotiation of the business terms with both speed and holistic POV to make sure these opportunities are the right fit for our brand portfolio
- Create and communicate short/long term business plans to meet and achieve quarterly and annual revenue targets with a focus on sustained profitability
- Oversee portfolio of licensees across the brands; facilitate all day-to-day communication, contract compliance and account management
- Negotiate and execute licensing deals with current and new licensees
- Proactively generate new business ideas and opportunities to grow relationships with current partners
- Work cross-functionally with other departments joint strategic initiatives
- Establish and maintain relationships with key decision-makers across GM structure and executive team
- Monitor partnership results and performance; produce regular reports and updates to executive leadership
- Continuously improve processes and practices to increase efficiency and effectiveness
KEY EXPERIENCE and QUALIFICATIONS
- 10+ Years of experience in product/brand licensing, business development, operational and negotiation experience.
- Proven track record of identifying and defining growth opportunities within a business
- Proven track record of setting and hitting goals
- Strong negotiation skills
- Experience with licensed consumer products
- Emotional Intelligence
- Scrappy and resourceful problem solver with the ability to multi-task and manage multiple projects at once
- Strong analytical capabilities, Excel and PowerPoint proficiency
- A team player with a “can-do” attitude
- BA/BS Degree
