Direct Hire | Omnichannel Retail | New York, NY | Apply Now
POSITION SUMMARY
As the E-Commerce Category Merchant, you will be responsible for developing, communicating and implementing the digital merchandise strategy for select product categories within our North America e-commerce channels.
You will be a key contributor during the Line Review process and will drive sales and execute the product line’s vision within our digital platforms. We need you to have a keen sensibility when it comes to balancing new, brand-forward styles with important volume-driving styles and are ultimately responsible for the item-level seasonal sales plans for your select product categories.
Web merchandising, sales productivity analysis and optimization, design aesthetic, and organizational skills are all important for you to be successful in this role.
KEY RESPONSIBILITIES
- Responsible for building the item-level sales and inventory plans for all styles and colors within his or her product categories, ensuring these plans reflect a balance of trend, newness, and basics, and roll up to the channel’s top line financial targets.
- Partner with the Product Team on e-commerce merchandising decisions and strategies.
- Collaborate with the North America Planning Team to execute a seasonal buy that aligns with the digital merchandise strategy.
- Successfully achieve a critical balance of ‘revenue’ styles and ‘brand’ styles through feature onsite presentations and outbound marketing.
- Responsible for translating our marketing initiatives into compelling collections and sport and category pages that reflect the brand while creating an exceptional customer experience.
- Actively participate in the Line Review Process, providing relevant sales and trend data to inform future line plans.
- Partner with the Director of E-Commerce Merchandising to ensure all brand stories told on the website align to the Product Team’s vision.
- Initiate and maintain communication of sales data, product trend, and inventory information to key cross-functional partners during the season’s selling period.
- Create a compelling online product experience, including inspirational merchandise presentations, simple and intuitive category navigation, and clear and accurate product details.
- Partner with the E-Commerce Solutions Team to execute an online merchandising and customer experience (CX) that supports the channel’s financial and inventory plans while at the same time meeting or exceeding customer expectations.
- Maintain flow of products and seasonal flips while analyzing the yearly offering holistically based on what makes sense seasonally for the customer.
- Determine seasonal online videos, alternate views of products, home page assortments, guided shopping, collection banners, and landing pages that promote key company strategies and styles.
- Help determine email plan that aligns with global merchandising direction and marketing focus.
- Partner with E-Commerce Marketing Team to deliver a comprehensive outbound product marketing plan.
- Know the pulse of the market and our competitors (both in and outside the industry).
- Identify business opportunities and risks in-season through analyzing sales performance and gathering marketplace information.
KEY QUALIFICATIONS and EXPERIENCE
- BA or BS in E-Commerce, Merchandising, Product Management or a related field.
- 5+ years of experience in retail and or DTC e-commerce merchandising and/or planning.
- Proven analytical acumen and ability to understand the market, recognize product potential and lead assortment planning from a merchant’s perspective.
- Capable of streamlining and improving processes and troubleshooting.
- Ability to remain flexible to change within the work environment and scope of responsibility.
- Demonstrates initiative, is conscientious and provides complete follow-through on areas of responsibility.
- Strong computer skills, in depth knowledge of Microsoft Excel.
- Strong written and verbal communication skills.
- Ability to learn computer systems quickly and look at a computer screen for extended periods of time.
